Design and Engineering firm located in Chicago. Develop Flat ware for Moto restaurant to Jet Inlet and components for General Atomics.

Physical Design Services. Industrial Design and Mechanical Engineers provide technical solutions to Corporations and Start Up Ventures.

Priority Designs is a leading industrial design consultant and product development firm. Our Industrial Designers and engineers specialize in product design, research, strategy, design, engineering, prototyping and soft goods development.

Transport, Product and Graphic design

Rob Curedale was born in Australia and worked as a designer, design director and design educator in London, Sydney, Vevey, Switzerland, Portugal, Los Angeles, Silicon Valley, Hong Kong, China and Detroit. We undertake competitive and forecast trend research to focus our design process. We have extensive cross cultural industrial experience and expertise. For more than 25 years, Curedale has managed the development of medical, technology and consumer products in global markets including Europe, Australia, Asia and North America. During this time, Curedale designed hundreds of products as a consultant and in-house design manager at corporate offices and consultancies. Clients include HP, Philips, GEC, Nokia, Sun, Apple, Canon, Motorola, Nissan, Audi VW, Disney, RTKL, City of AbuDhabi, The Royal and Australian Navy Navies and airforces, Steelcase, Hon, Castelli, Gensler, RTKL, Haworth, Honeywell, NEC, Hoover, Packard Bell, Dell, Black & Decker and Harmon Kardon, among others. Rob brings extensive experience in forging strategic growth and creating a competitive advantage, as well as a long background in expanding and driving business into new and emerging markets. Rob was Director of US Operations for a Industrial design and manufacturing sourcing consultancy based in China. We can find the most effective way to manufacture products and components in Asia. Teaching experience includes Yale, Cranbrook Academy of Art, Art Center Europe; a faculty member at Sydney College of the Arts and the UTS Sydney; and as Chair of Product Design at the College for Creative Studies in Detroit, the largest Product Design school in North America, Escola De Artes e Design Matosinhos in Oporto Portugal, Pratt Institute, Instituto De Artes Visuals, Design e Marketing, Lisbon, Southern Yangtze University, Jiao Tong University in Shanghai and Nanjing Arts Institute in China. He delivered the opening address at the IDSA conference in Boston